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Plant Circle

Performance MarketingMeta AdsSEOCreative DesignB2B Consultancy
The two founders of Plant Circle at a table surrounded by houseplants

A B2C and B2B e-commerce plant outfitter, steered back into profit.

New pan-European strategies turned paid social positive and lifted basket size, with creative rebuilt around what the audience actually responded to.

Alongside the media work: a B2B consultancy track and a content programme to give the brand something to say between campaigns.

  • -36%Cost per result
  • +46%Website purchases
  • Return on ad spend
  • +27%Average order value

Scope

Meta ad strategyPan-European campaign structureCreative designSEOB2B consultancyContent creation

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